Personal Statements are at the heart of every UCAS form, and every year, thousands of students face the challenge to convince admissions tutors that they deserve a place on their chosen course.

But the problem is:

• You don’t really know how it is used, who will read it and what matters to them.

• There is simply too much advice on the internet about what to write; any attempt to find help pulls you down a rabbit-hole of videos, blogs and opinions.

• Too few students have access to genuine expertise, so you naturally lean on your friends and your family to help you with your drafts.

In this short guide I use my 25+ years of experience working in university admissions to help you understand how your Personal Statement will be used, and who will be reading it. I’ll help you find the right structure and the right information to put in your statement. I’ll give you some top tips to perfect your final draft, plus advice on how to get effective feedback and support.

Read the guide, follow the prompts, and you’ll be ready to write your best possible Personal Statement, maximising your chance to get into your chosen course.